Facebook’s news feed algorithm is so mysterious, users are developing “folk theories” about how it works — Quartz

Despite evidence that only a minority of Facebook users realize their news feeds are guided by an algorithm, there are still plenty of home grown ideas about how posts are chosen to appear. Facebook, of course, won’t tell us precisely how the feed works. But researchers have gathered 10 “folk theories” of the mysterious algorithm…

via Facebook’s news feed algorithm is so mysterious, users are developing “folk theories” about how it works — Quartz